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Special Podcast Featuring Solifornia!!!

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In this special newsletter, we are pleased to share a special podcast that features our founder Sol going on a deranged tangent about what Solifornia means to us. We highly recommend giving this a LISTEN!

Our segment within the episode starts around 1:46 minutes into the episode, so don’t hesitate to fast forward! Our spot is about 45 minutes long.



​Visualize Fishing through a new lens.

We always think it’s a good idea to step back and remind y’all what we stand for! Sometimes shit gets lost in translation.Our hell-bent mission? Spark a movement establishing a True Fisherman Culture - ultimately bringing humanity closer to nature. By integrating Fishing with art, music, and street culture, we are inspiring interest from folk [...]

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Take a Friend Fishing, Change the universe

We can sit here all day long & write about how much damage & horribly messed up the last year was…Instead, we want to focus on a positive aspect & spread some light & positivity.Here at Solifornia in NYC, our mission is to increase the number of fisherman; especially in urban areas - where folk [...]

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Canadian Border Control- THORW(it)BACK! February 10, 2016

It all started one early morning in May. I was reading an article about how insane Muskie fishing is and decided, fuck it – I am heading to Canada to kill it!I quickly rounded up the Solifornia crew; we all jumped in my 4-door jeep wrangler and started our journey from NYC to Canada. The [...]

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Tupac X Irwin

Fishing is our portal into Nature's insanity. There are infinite natural components that determine success, and the more you familiarize yourself with nature's elements, the more you can use them to your advantage.We have two inspirational heroes who have made a lasting impression on our brand: Steve Irwin and Tupac Shakur. These two legends have [...]

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​FISH OUT OF WATER : Fishing x Skateboarding

Fishing is the ultimate for us, but we respect ALL outdoor pursuits. The important thing is to get outdoors and stroke your passion! After extensively researching the fishing industry, we noticed how many important people in the world are excluded by the biggest fishing and outdoor companies. For example - Take a look at many [...]

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Fishing X Fashion

FISHING X FASHION We are proud to announce the launch of our new Hoodie and Joggers collection. All the prints on our garments are based off of actual fish patterns, which appeal to both fisherman and the general public. The beautiful patterns include Largemouth Bass, Brook Trout, Striped Bass, & Red Snapper. In an effort to bring fishing to the streets, [...]

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How to Catch a Largemouth Bass | Tap into the Ecosystem

You don't need fancy equipment or a boat to catch a "Bucket Mouth" or giant largemouth bass. All you need is a fishing rod & some hooks. By following this equation, you will be able to find success in any situation: Worm > Bluegill > Largemouth Bass 1. Dig up some worms! There's free bait everywhere! Get savage, find a good spot (moist, wet, [...]

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Solifornia Fishing Hats

Solifornia Fishing Hats! We are stoked to announce the launch of our new Fishing Hats! This collection is inspired by Nature's art Below the Surface. We designed this collection to present some of our favorite fish patterns that our Head of Design,  Katie Cousins,  drew by hand with intense detail.   We chose specific fish patterns [...]

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